What is the role for states in recruiting more learners to Career Technical Education (CTE) programs, and how can community partners support that role? This webinar featured two states – Maryland and New Hampshire -with emerging practices to sustain long-term engagement with both learners and employers to increase enrollment in CTE programs. These pilots were developed as part of these states’ participation in Advance CTE’s 12-month state recruitment cohort grant in partnership with the Siemens Foundation.  From this webinar attendees gained practical, replicable strategies on meaningful involvement of learners and community partners at all stages of CTE program recruitment campaigns.